10 Essential Components of A Successful Website
Understanding and including the most important elements of a good website so that its help people find your site, navigate it, connect with you, and more. We give a platform for Business Startups will help you achieve your goals using Strategic Marketing Techniques and Digital Marketing.
1. Reliable Web Hosting Service : A Reliable web host, whether you choose a basic cloud hosting plan or an enterprise dedicated hosting plan, will provide fast service, ongoing maintenance and improvements, and good customer service and support.
2. A Content Management System (CMS): Your content management system helps you organize and maintain parts of your website like your site pages and meta data, and it makes it easier for visitors to find their way around your site. Learning how all those elements work together can take time. To get a site up and running faster, especially if it’s your first site, a website builder will include its own content management system as part of its all-in-one service.
3. SEO Basics : Optimizing your site so it appears in search engines is a must. With millions of sites on the internet now in competition for a spot on the 1st page of search results, you’ll need to follow a few search engine optimization (SEO) best practices to get found. Need to figure out which keywords visitors are using (or will use) to find your site – the more specific and local the better, especially if your site serves a local or regional audience. Use those keywords wisely in your site copy, your meta data, and your media tags and file names.
4. Analytics Tools : You’ll want to know how people are finding your site, which pages they spend the most time on, and how well different elements of your site convert. Google Analytics is the most popular and easy to use resource, it doesn’t cost anything, and it integrates easily with WordPress and some website builder tools.
5. Inventory Management : When you’re selling products on your site, you’ll want to make sure you keep track of what you have in stock, what’s sold, and what’s on order. That’s where inventory management tools come in. When they’re integrated with your checkout process and your shop pages, you and your customers will both know whether an item is available to buy.
6. Mobile Friendly Template and Theme : Your site will need to look great on all kinds of screens: laptops, desktops, tablets, and especially smartphones. Choose a mobile-optimized or responsive design so your site is fast-loading, easy to read, and easy to navigate on phones, which are the way most web users search now. Having a mobile-friendly site will also help with your SEO,
because Google looks for it.
7. Sections That Visitors Expect : Have you ever visited a new website that didn’t feel quite right, or an online shop that felt a bit off? Chances are that feeling of wrongness was because the site was missing some elements you’ve come to expect: a home page that lets you know what the site’s for, an about us section that shows there are real people behind the site, and contact information so readers or customers can reach you if they have questions or feedback.
8. Media : It’s a rare site that can build an audience on words alone. Our eyes are naturally drawn to images, especially if they move and make noise, and images are a must if you’re selling merchandise online. People will also want to see a photo of you in your about us section.
9. Social Media Links and Integration : You don’t have to be on every platform, but you should link your site’s social media accounts to the site itself. Depending on how often you update, you may want to include a widget that shows your latest posts. Some website builders will help you integrate with your favorite platforms so you can post your site updates to your social media accounts at the same time.
10. Shopping Cart and Payment Tools : If your site includes a shop, you’ll want a reliable, easy to use shopping cart and payment tools like PayPal or Square that are popular with most online shoppers. Most e-commerce platforms integrate well with WordPress, and many website builders can help you set up shopping and checkout tools in a snap.
(Source : *https://www.hostgator.com/blog/essential-components-successful-website/)